What’s your plan? →
WSJ:
Sprint Nextel Corp. will begin selling the new version of the Apple iPhone in mid-October, people familiar with the matter said, filling a huge hole in the No. 3 U.S. carrier’s lineup and giving Apple Inc. another sales channel for its popular gadget.
The only question remaining is whether Sprint will continue offering unlimited smartphone data and messaging plans from $79.99. If so, it’s a great option for anyone who missed getting grandfathered into an unlimited data plan with AT&T or Verizon.
Unlimited data was vital to the iPhone’s initial success in 2007. At the time, smartphones (read: Blackberrys) were mostly corporate devices and didn’t automatically come with unlimited data. When the iPhone came out, people could tell their friends “every single iPhone comes with unlimited access to the Internet and web”. This was key in getting the average feature-phone-toting consumer to understand the value of the iPhone and to feel comfortable using all of its capabilities.
I remember using my last feature-phone and constantly fearing extra charges from accidentally tapping the AT&T mobile web button. It was important for Apple to completely eradicate that thought process as quickly as possible.
